A few years ago I looked at every transceiver on the market and ended up with a TS590SG which I still like and plan to keep. My initial research included the Flex but being licensed 54 years ago, could not get away from the conventional approach - knobs, etc. In retrospect, it was just a mindset. Recently I began to consider upgrading. After researching all the usual suspects, I decided on a Flex. Certainly the obvious technical advantages of direct sampling SDR's took me a long way down this path, but one important factor that led me to decide on a Flex this time was customer service. I have been reading the forum for a while trying to learn everything I can not only about Flex radios from a technical perspective, but also to get a feel for the after sales support, what other users are saying and the culture of FlexRadio in general. Radio problems may surface, but how the problems are handled is more important to me. My tipping point was a post I read recently where a brand new Flex did not work out of the box in front of a group at a club meeting. A very embarrassing and unpleasant experience at the time to be sure, but what I found re-assuring were all the responses, notably from Steve, Gerald and undoubtedly other Flex employees behind the scenes in the resolution of the problem. The CEO gets involved! This fantastic customer service and how Flex responded to resolving the issue tells me a lot about the company and was reassurance that buying a Flex was the right decision for me. I have also seen timely responses from Tim regarding older Flex radios no longer in production, and going the extra mile for customer satisfaction. This kind of support means an awful lot in my book. So ironically, a new radio that did not initially work out of the box was one of the factors that convinced me to buy a Flex.